Business Development Committee Meeting

Business Development Committee Meeting

  • 10/22/2020
    9:00 am - 10:00 am

Limited to the first 100 participants 


Speaker: Walter Contreras, Motiva


TITLE: Advanced Strategies For Business Development during/post-Pandemic Times


  1. Where to find the hidden money?
    1. SEO and Google AdWords
    2. Pre Covid Lead Generation VS New Lead Generation
  2. How To Get 4 Times The Results In Business With 1/4th Of The Work
    1. Leads Follow Up Automation using a CRM
    2. Infusionsoft as the most powerful marketing tool
    3. Zopto: LinkedIn Lead generation using AI
  3. The “Willie Sutton” Approach To Marketing
    1. Outbound Marketing – Send Physical letters
    2. List Building, prospecting and cold calling – Do and Don’ts



Committee Co-Chairs:


Tony Borelli, MassMutual Financial Group

Pierre Lespinasse, Farmingdale College

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